I was looking at the Wildlife Photographer of the Year winner images and noticed something interesting – three of the winning bird images are taken in Finland (by foreign photographers). That got me thinking, we have largely the same kind of wildlife and same kind of sceneries here in Sweden, but Finland has succeeded much better in marketing itself as the last true wilderness in Europe and has gained quite a reputation among professional photographers. I think it’s just about the #1 brown bear location, for example.
It’s a real pity that Swedish entrepreneurs have not understood that wolves and bears can be a real asset to the country, and not something you should get rid of as soon as possible.